Dirty Work Wealth
How Smart Home Service Business Owners Step Back to Scale Up
By Trina Julian · 138 pages · Published Sep 5, 2025
⭐️ ⭐️ ⭐️ ⭐️ ⭐️ 5.0 on Amazon
DEEP DIVE
About the Book
You didn't build your business to stay buried in it. In Dirty Work Wealth, Trina Julian — who turned $100 and a truck into a thriving company she sold for 7,000x ROI — shows home service professionals how to stop doing all the work and start building a business that works for them.
Every chapter is packed with actionable frameworks, real numbers, and the hard-won lessons that most business books skip over. Whether you're just starting out or sitting at $500K wondering how to break through, this book meets you where you are.
INSIDE THE BOOK
What You'll Discover in
Dirty Work Wealth
Build a Self-Running Team
Learn how to build a team you can trust and step away without losing control.
Attract Ideal Clients
Create a brand that attracts ideal clients and stands out from competitors.
Fuel Sustainable Growth
Develop a winning financial strategy that fuels sustainable growth for your business.
Maximize Margins
Maximize profit margins by cutting waste and tightening your operations, not burning out.
Position for Exit
Position your business for a high-value exit, even if you're not ready to sell yet.
Navigate Your Exit
Plan your transition and walk away on your own terms, with a business buyers want.
"Scale smart, hire well, and create a company that runs without you."
THE DETAILS
Chapter Breakdown
⏺ CHAPTER # 1
The Dirt Under Your Nails
Why most service businesses stay small — and how yours won't.
⏺ CHAPTER # 2
Master Your Time
Identifying $15/hr tasks vs. $500/hr decisions.
⏺ CHAPTER # 3
Pricing for Profit
The formula that changed everything.
⏺ CHAPTER # 4
Hiring Leaders
Building a team that runs without you.
⏺ CHAPTER # 5
Systems that Scale
From chaos to clockwork.
⏺ CHAPTER # 6
The Exit Playbook
How to build something worth buying.
$100 → 7,000x
ROI
Country Girl
Gardens
THE WOMAN BEHIND THE BOOK
From $100 and a Truck
to a 7-Figure Exit
"I built it, ran it hands-off, and sold it. Then I wrote the playbook."
Trina Julian is a systems strategist and former landscape business owner who scaled her company, Country Girl Gardens, from a one-woman show to a seven-figure business she ran hands-off, then sold for a life-changing exit.
Now she's sharing the exact strategies in her book Dirty Work Wealth — so you can do the same.
Want hands-on consulting? Learn about the Six Month Operation Install
DIRTY WORK WEALTH
Your Playbook to Freedom
Everything Trina learned building, scaling, and selling Country Girl Gardens — distilled into 138 actionable pages.
Dirty Work Wealth
How Smart Home Service Business Owners Step Back to Scale Up
~$12
Paperback
$5.99
Kindle
⭐️ ⭐️ ⭐️ ⭐️ ⭐️ 5.0 on Amazon
WHAT READERS SAY
Reader Reviews
⭐️ ⭐️ ⭐️ ⭐️ ⭐️
"I wish I had this book five years ago. It would have saved me a ton of pain and money."
Derek P.
Owner, Apex Lawn Care
⭐️ ⭐️ ⭐️ ⭐️ ⭐️
"Practical, honest, and to the point. Trina doesn't sugarcoat it — she gives you the real playbook."
Amanda S.
Founder, Bright Home Services
⭐️ ⭐️ ⭐️ ⭐️ ⭐️
"After reading Chapter 3, I raised my prices 30% and didn't lose a single customer."
Marcus T.
Owner, Elite Landscape Co.
⭐️ ⭐️ ⭐️ ⭐️ ⭐️
"This isn't theory. It's exactly what Trina did.
And it works."
Sarah K.
Co-Owner, Greenfield Exteriors
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Systems strategist helping home service owners build, scale, and exit.
© 2026 Trina Julian. All rights reserved.